Tata Power, on July 31, 2018 inaugurated the India’s first All-WOMEN Customer Relations Centre (CRC) in Andheri (West), Mumbai for power utility customers.
According to press release, this CRC will be entirely managed by a team of seven ladies who are trained to handle gamut of customer services offering such as new power supply applications, monthly bill payments and other customer related services, including addressing to customers’ concerns and queries. All the functions including security at the CRC are handled by women.
Praveer Sinha, CEO and managing director, Tata Power, said, “As in most infrastructure-based businesses in India, the power utility sector also has a relatively lower representation of women. We believe, with the requisite training, women’s role in this critical sector can be greatly improved and an all-women centre like this, will also help us reach out to our women customers better.”
The move from Tata Power is to address an increasingly more diverse customer base for the company. An all-women CRC is the company’s first major move to address its women customers better.