Enhancing employee engagement through data-driven ‘Learning and Development‘
Researchers worldwide indicate that workers have three prime needs: Interesting work, recognition for doing a good job, and being let in on things that are going on in the company. However, one significant thing that they miss out on here is the employee’s personal learning and development.
In the 21st-century people don’t do jobs just to earn a living, but also because they are keen to have in-depth knowledge on their areas of interest. Data-driven ‘learning and development‘ is making a significant difference in the field of employee engagement. Such organizations that have their focus on ‘Learning and Development’ can drive higher levels of employee satisfaction and company’s growth.
In the current scenario, despite there being progress and advancements in technology, it is not easy for employees to be up-to-date. What assists them in their efforts is the data they have. They are able to analyse situations and make future decisions with the help of this data. Careful planning and design, based on actual data, means training can be a better experience and results can be improved for the success of the employees and the organization as a whole.
Benefits of data-driven learning and development
As aforementioned, it is not easy to cope up with the ongoing transition and staggered technological developments. Organizations are switching to data-driven learning and development to keep their training relevant and effective.
Another major benefit that companies can reap from data-driven learning is that they can analyse the performance of their training sessions and make informed future decisions on the basis of this analysis. For instance, we can track, report and then analyze different day to day activities of ours for making informed health decisions, why not do the same in our workplace too?
Most important benefit that can be reaped through data-driven learning and development is enhanced employee engagement. From collecting data, to analysing them, planning strategies and attending training sessions, all require employees to interact among themselves. This method encourages employee engagement in the organization and helps build interpersonal relationships.
What are the types of data?
There are 5 main types of big data which have been mentioned below:
- Predictive data – This type of data is used by organizations to understand the past trends and predict the future possibilities of any event.
- Prescriptive data – On the basis of information being received, this type of data helps plan the next step for learning and development.
- Diagnostic data – As the name suggests, this type of data not only gives information on what happened, but also why that event occurred and helps make informed decisions in planning and execution.
- Descriptive data – This is current data of events that are happening and the responses that are coming. It helps make better decisions with real time information and accurate results.
- Outcome data – This basically comprises consumer data. The behavioral patterns of the customer and what influences their decision-making can be understood from here.
How is data-driven learning and development impacting employee engagement?
- Improves employee retention – When methods of learning and development are introduced in the workplace, that too those which are based on data analysis of what the employees would prefer, it helps in employee retention.
- Boosts organizational agility – Data-driven learning and development makes the organization future-ready and helps transition to take place smoothly under any circumstance.
- Builds strong leadership pipeline – Data-driven learning and development gives an insight on who the future leaders are in the organization and how their skills and abilities can be nurtured. With this insight organizations can plan better courses to upskill their workforce.
- Fosters better teamwork and cooperation – When employees come together for learning and development there are high chances that the communication between them will be fruitful and engaging. They will want the best for themselves which cannot happen without team support, hence, team building will take place here.
All this requires the employees to communicate among themselves not just in their department but also in the entire organization. When employees are engaged they are able to communicate about not just professional but also personal lives which boosts employee engagement.