PwC India elevates Asha Ramanathan as new COO

PwC India appoints Asha Ramanathan new COO
Satyavati Berera (Satya), who has been the COO for the last seven years, retires in March 2023. Gayathri Parathasarathy (Gai), a well-known industry name, joins the firm to lead its Financial Services sector.

PwC India announced that Asha Ramanathan as its new Chief Operating Officer (COO), effective 1 October 2022.

Satyavati Berera (Satya), who has been the COO for the last seven years will retire in March 2023.

As another appointment, Gayathri Parathasarathy (Gai), a well-known industry name, joins the firm to lead its Financial Services sector.

On these appointments, Sanjeev Krishan, Chairman, PwC in India said, “Very pleased that we have two very strong women leaders take on critical roles, and on behalf of the firm’s leadership, I welcome them onboard. Asha’s three decades of varied experience in our firm will be valuable as she takes over the operations mantle from Satya, who has been instrumental in making the firm a strong technology-enabled internal organization with a presence in 14 cities across the country and delivering quality services to our 10K+ clients.”

“We thank Satya for her contribution to the firm over the last four decades. Gayathri, on the other hand, has already held several leadership positions and brings in a world of experience including strategy, governance, large multi-jurisdictional and complex programmes, sourcing and offshoring projects”, Sanjeev Krishan said.

Sanjeev Krishan further added, “Financial Services is a priority service area for us and I am confident that with our strong in-house capabilities and Gai’s expertise in leading transformation projects, we will be able to deliver enhanced value to our clients.”

Asha is a qualified Chartered Accountant and became a partner in 2009. She specializes in the pharma, industrial, consumer products, and service sectors, having advised several large global clients.

Asha also held the prestigious position of the firm’s Diversity and Inclusion Leader from 2015-2017 and introduced many reforms to make PwC India a better place to work.

On her elevation, Asha said, “It is a great honour for me to be entrusted with this challenging role. These are interesting times for us, looking at the scale at which we are growing, our confidence in the future which is prominent in our new strategy that was launched last year, and our rich legacy of 150 years.”

“I look forward to playing an enabling role in our collective vision with a focus on ease of doing business for our people and our clients”, Asha added.

Gayathri has over 30 years of experience in the FS sector. She has been the Lead Partner on strategy and transformation projects for a number of large financial institutions.

Gayathri joins us from IBM Services, where in her most recent role she was the Asia Pacific Financial Services Leader. Prior to that she also worked with KPMG, Accenture, and Oracle, among others.

On her appointment, Gayathri said“I am very excited to be joining PwC India and look forward to working with fellow partners and leaders to strengthen our presence and deepen our capabilities in this dynamic market. I am thankful for the confidence of the leadership in me and am gearing up for an exciting journey with this great team.”


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