Coca-Cola Bottlers Japan and Accenture to Establish Joint Venture

Coca-Cola and Accenture to Establish Joint Venture
This will support Coca-Cola Bottlers Japan Group’s goal to become a data-driven organization with streamlined administrative and back-office operations.

Coca-Cola Bottlers Japan Inc., a consolidated subsidiary of Coca-Cola Bottlers Japan Holdings and Accenture has agreed to form a joint venture that will commence in January 2024.

This will support Coca-Cola Bottlers Japan Group’s goal to become a data-driven organization with streamlined administrative and back-office operations.
With the establishment of the joint venture, Coca-Cola Bottlers Japan Group aims to become a cost-effective and profitable World-Class Bottler, with Accenture providing local business process managed services.
Certain functions within the Information Technology (I.T.) division, as well as those related to human resources, general affairs, finance, procurement, customer service, and sales support, currently operated by Coca-Cola Bottlers Japan and Coca-Cola Bottlers Japan Business Services* (responsible for the administrative and support services of Coca-Cola Bottlers Japan Group), will be transferred to this joint venture.
This joint venture will consolidate administrative, back-office, and support services. It will also provide Coca-Cola Bottlers Japan Group with technology to capture, analyze, and utilize data necessary for the beverage business.

Coca-Cola Bottlers Japan Group will employ this data to attain greater insights for better decision-making, identify future business opportunities, and strive to provide higher-quality products and services.  
Accenture will enable wider access to specialized talent, industry expertise, and leading automation platforms to help Coca-Cola Bottlers Japan Group adopt a continuous enterprise reinvention strategy through an effective combination of domestic locations.
“In a rapidly changing market, Coca-Cola Bottlers Japan Group must continue to deliver high-quality products and attentive service to all customers,” said Calin Dragan, representative director, and president at Coca-Cola Bottlers Japan Holdings

“To achieve this, we aim to grow into a cost-effective and profitable World-Class Bottler. The establishment of this joint venture with Accenture will greatly contribute to the further strengthening of our business foundation. Through these efforts, we aim to continue to provide value to all our stakeholders, including customers, shareholders, partners, and employees”, Calin Dragan added.  
“Our work with Coca-Cola Bottlers Japan Group is one of the largest enterprise reinvention efforts that Accenture is supporting in Japan, and driving this massive transformation, primarily in domestic locations, has significant meaning,” said Atsushi Egawa, who leads Accenture’s business in Japan.

“The new entity will not only drive Coca-Cola Bottlers Japan Group’s data-driven business reinvention by intelligent operations, but this model is also a great example of how investing in the right technologies and talent upskilling can help Japanese organizations and the country as a whole overcome challenges associated with the ongoing talent shortage”, Atsushi Egawa added.


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