Mondelez India (Formerly Cadbury India) recently introduced an inclusive, immersive, and cool way to onboard new hires using the Metaverse.
The company said in a statement, “A step forward in our company’s global enterprise digital journey and a product of a strong cross-functional team of digital innovators and onboarding specialists, this experience delves into the Metaverse and leverages the Meta (Facebook) Oculus Virtual Reality headset to deliver a full and interactive immersion.”
“From the comfort of their respective locations, new hires and existing employees can transport themselves to explore digital versions of key Mondelez India locations, including head office, Global R&D, innovation centres and manufacturing facilities.”, It added.
“Thus, offering a greater sense of community and culture by providing the Mondelez signature experience, no matter where the employee is situated.” Mondelez India said.
Speaking on the rollout, Shilpa Vaid, Head HR at Mondelez India said, “At Mondelez India, our vision is to stay bold and agile as we power growth for business and people. And elevating employee experiences remains crucial to this, especially for the new hires.”
“With the metaverse making communication far more immersive, we hope to bring some of our Mondelez signature experiences to our colleagues in an interesting and unique format, thereby strengthening our efforts towards building the future of workplace. The idea is to better embrace the hybrid world by experimenting and evolving our practices – right from hiring to upskilling.” She added.
Sanjay Gurbuxani, VP, Mondelēz Digital Services, AMEA & Africa, and Global Digital Innovations, Mondelēz International said, “This is aligned with our Mondelez digital strategy to continue to leverage new-age digital technologies as a source of delighting our employees in new relevant digital ways!”
Mondelez India Foods Private Limited has been present in India for over 70 years. The company introduced Cadbury Dairy Milk and Bournvita in India in 1948 and since then has been a leader in the chocolate category in the country.