Katarina Berg, Spotify Chief Human Resources Officer (CHRO), is stepping down after an illustrious 12-year tenure.
Her departure marks the end of an era for Spotify, as Katarina has been instrumental in shaping the company’s workplace culture and driving its people strategy.
Anna Lundström, currently Spotify’s Vice President of Human Resources, will succeed Berg, taking the reins to lead the company’s HR initiatives and workplace transformation.
As Anna Lundström steps into the role of CHRO, she inherits a strong foundation built by Katarina.
Anna, who has been with Spotify since 2016, brings extensive experience in HR leadership and a deep understanding of the company’s values and goals.
Her appointment signals continuity and a commitment to furthering Spotify’s people strategy and workplace culture.
Katarina Berg’s Transformative Journey at Spotify
Katarina joined Spotify in 2013, during a pivotal phase of the company’s growth.
Under her leadership, Spotify’s workforce expanded tenfold, spreading across multiple regions while maintaining a strong, value-driven culture.
Her tenure was characterized by groundbreaking initiatives that prioritized employee well-being, inclusivity, and flexibility.
One of Katarina’s most notable achievements was the launch of Spotify’s global parental leave policy in 2015, known as #LeadOnLeave.
This policy grants full-time employees up to six months of fully-paid parental leave, usable within three years of their child’s birth.
The initiative not only attracted top talent but also fostered longer employee tenure, setting Spotify apart from its peers in the tech industry.
Championing Employee-Friendly Policies at Spotify
Katarina introduced several other employee-friendly initiatives, including flexible holidays and development programs focused on competence-based growth.
Her efforts to promote autonomy and engagement within Spotify’s flat organizational structure have been widely recognized as key factors in the company’s success.
In addition to her role at Spotify, Katarina has served as a non-executive and advisory board member for renowned brands such as Personio, Spring Media, Bambuser, Bonnier Ventures, and others.
Her expertise in strategic planning, organizational reengineering, and sustainable growth has made her a respected figure in the HR community.
Reflections and Legacy
Reflecting on her time at Spotify, Katarina expressed pride in the company’s ability to export Swedish values globally, particularly through the parental leave policy.
She emphasized the importance of creating a workplace culture that balances diversity, inclusion, and equity while driving business success.
Katarina’s team has also shared its experiences publicly to guide people and culture policies at other companies.
Through a podcast, blog, and book titled “BOLD: A New Era of Strategic HR,” Spotify’s HR team has provided valuable insights into building and sustaining strong workplace cultures.
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