ZEE Entertainment Announces Strategic Restructuring of the Organization
Zee Entertainment Enterprises Ltd. (ZEE), a leading global content company, has announced a strategic restructuring of the organization in line with its ‘ZEE 4.0 Strategy’.
In order to capture the emerging opportunities resulting from the explosive growth in content consumption across genres in India and South Asia, and to generate enhanced value in an ecosystem which is witnessing a paradigm shift towards content personalization, integrated advertising solutions, and convergence of platforms, the Company has announced the following strategic restructuring;
Punit Misra will take over as President – Content & International Markets
- Amit Goenka will take over as the President – Digital Businesses & Platforms
- Tarun Katial who is leading ZEE5 India business will continue to report to Amit Goenka
- Shariq Patel will be responsible for the integrated Movies business and Anurag Bedi will continue to drive the Music business.
- Rahul Johri has been appointed as President – Business, South Asia and will be responsible for leading the integrated Revenue and Monetization team.
Rahul was associated with the Board of Control for Cricket in India (BCCI) as its first CEO for over four years, being the driving force in powering the improvement in the monetization of assets including the IPL and the BCCI Media rights. Prior to BCCI, Rahul was associated with Discovery Networks Asia Pacific for 15 years where he successfully led the turnaround of the Company, working across all aspects of the value chain, launching multiple new networks, revenue generation, affiliate partnerships, viewership growth, programming, productions, operations, government relations and managing the Sony Affiliate Joint Venture – The One Alliance.
Punit Misra, Amit Goenka, Shariq Patel, Anurag Bedi, and Rahul Johri will report to the Managing Director & Chief Executive Officer of the Company. The new structure is effective immediately.
Speaking on these strategic restructuring announcements, Punit Goenka, MD & CEO, ZEE Entertainment Enterprises Ltd. said, “ZEE 4.0 will be an integrated and synergized organization, with a sharp focus on delivering world class entertainment content to our consumers across the world and enhanced value to our partners across the ecosystem. As I had expressed in my Open Letter, our endeavor will be to build a process-oriented structure for the future and our integrated approach is a strong step in this direction. ‘Gusto’ is an extremely important pillar of the new version of the Company and as an ‘Academy of Talent’, ZEE will continue to nurture and build leaders for the Company and the Industry at large.”
“I am delighted to have Rahul Johri join us to lead the Revenue & Monetization team and I am equally glad to have a strong business leadership team comprising of Amit Goenka, Punit Misra, Shariq Patel and Anurag Bedi, leading their respective functions. I am most certain that the collective experience and expertise of the leadership team, will help us immensely in achieving our set goals for the future. I wish the teams all the very best and I look forward to working with them very closely, to realize the vision chalked out for the all new version of ZEE.” he said
This restructuring process, implemented in line with ‘ZEE 4.0 Strategy’, will set up the Company for emerging opportunities. In this new version of the Company, its focus will be on reinventing the existing business models, maximizing its core, expanding into adjacent spaces, and exploring new areas of business. In its version 4.0, ZEE is taking all the required steps in order to transform into the largest & most profitable media & entertainment company in South Asia., he added
